Snoop Dogg Combines ‘Function & Flyness’ in New BIC Collection With Martha Stewart
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Snoop Dogg and Martha Stewart are lighting fixtures up fanatics’ lives with a new collection from BIC that mixes capability and elegance. In case you’ve ever imagined placing out with the not likely besties, you’ll be able to now elevate the 2 at the proceed within the mode of BIC’s EZ Succeed in Lighters and alike Hold the Phone cases.
The gathering formally went survive Friday (Nov. 4) and featured two iPhone 15 instances in blue and red with a slot designed for the EZ Succeed in lighter, along with unique designs co-created by way of the celebrities. With two distinct kinds, Stewart and Snoop Dogg labored in combination to manufacture a definite glance that’s cohesive in combination but nonetheless displays off their distinctive personalities.
“Martha and I, we have our own vibes, no doubt – totally different styles, but we make it work because we both respect that balance between function and flyness,” Snoop tells Billboard. “We’re not about sacrificing one for the other. We can keep it fresh and practical without compromise.”

Snoop Dogg x BIC
BIC
Enthusiasts are already obsessing over the collaboration promoting out the iPhone instances virtually instantly later they went are living, however the EZ Succeed in lighters are nonetheless to be had — and as little as $14 for a four-pack. Whether or not you’re lighting fixtures up your fall scented candles or firing up the portable grill, those lighters trade in a extra trendy design.
Similar to your conventional lighter, the EZ Succeed in design is helping offer protection to your palms from flame by way of the use of its 1.45-inch lighter wand — and as an added bonus, there are six other designs co-created by way of Snoop Dogg.
BIC EZ Succeed in Candle Lighter Diversified Snoop Dogg Designs (4-Store)
Deliver Snoop Dogg at the proceed with those compact and portable BIC lighters. You’ll obtain 4 other designs embellished with a statement-making picture you’ll need to sing their own praises.
BIC EZ Succeed in Candle Lighter Martha Stewart Designs (4-Store)
For a extra elegant vibe, you’ll be able to snag the TV personality’s lighters. You’ll obtain a mixture of designs together with plank and tile-inspired appears that’ll upload a marginally of class to each and every shiny.
It was once a herbal partnership for the “Drop It Like It’s Hot” rapper, who claims the accent is among the pieces at all times on him.
“If you know me, you know I always have a lighter with me” he says. “Whether I’m chilling with my homegirl Martha lighting up a nice candle to other more herb-friendly activities, my BIC EZ Reach Lighter is riding with me daily.”
The buddies even collaborated in 2023 with BIC for the Perfect Buds Bag, which additionally bought out later reduce. BIC has been rising its listing of celebrity-approved pieces, together with with DJ Khaled, who up to now teamed up with DJEEP pocket lighters.
For extra product recommendations, take a look at ShopBillboard‘s roundups of the best portable fireplace, commuter gadgets and cell phone grips.




